The 7 Best Shopify SEO Apps 2026 (Tried & Tested)

If you want to get more organic traffic to your Shopify store (why wouldn’t you as it is one of the best-converting traffic sources!) then installing the right app can help with this.

But and this is a big BUT an app alone isn’t going to make you magically rank number 1 on Google!

This is because things like keyword research, creating great content and building backlinks are all very important aspects of SEO and require more than an app

This is why, if you are new to SEO, then I do recommend checking out our full Shopify SEO Guide & Checklist as this will help you understand more about SEO.

Best Shopify SEO App

Try Tiny Img

Tiny IMG came out on top in our testing due to it:

• Having a good selection of features
• Having an easy-to-use interface
• Being reasonably priced

It offers a good overall package that has a good focus on on-site SEO aspects for Shopify stores and was the one we liked the most.

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Testing The Apps

Testing out SEO apps is challenging as without numerous active stores running these apps, it is very difficult to see how they perform over the long term, so using our experience of SEO, we looked at:

• The features they offer
• The pricing
• What they are like to use

And to be honest, most of the SEO apps we tried were pretty useless and coming up with a list of 7 options was actually quite challenging.

1. Tiny SEO, Speed & Image Optimizer – Free to $23/month

Tiny Img was the one Shopify SEO App that we were impressed by as we thought it offered a good set of features and was reasonably priced (they also didn’t ask for review immediately after installing the app!).

Tiny Img originally started out as an image optimization app for Shopify but has now evolved into a full suite of SEO tools and includes some great features like:

• Speed Optimization – this includes image optimization, lazy loading and pre-loading of assets, all of which can make pages load quicker and improve user experience
• Broken Link Checker – the app scans for broken links and puts in place 301 redirects so that your customers don’t land on a 404 not found page
• Filename & Alt Text Optimization – makes filenames more search engine friendly and adds alt text to all images

But we do recommend going for the Yearly or Advanced plan rather than the Beginners, as it includes some nice additional features, including:

• Schema – the app adds Schema (also known as structured data) to your store and this makes it easier to search engines to understand what your page is about
• AI-Generated Meta Descriptions – use AI to generate good meta descriptions, which can increase click-through rates
• Sitemap Manager – this allows you to hide pages from your sitemap by adding noindex and nofollow tags to these pages
• LLMs.txt – the app generates an LLMs.txt file that increases the chance of your site being discovered and cited by AI tools like ChatGPT and Gemini

The app comes with a lot of features but it also really easy to use, we also liked that the dashboard isn’t cluttered with stuff, which makes to user experience a lot nicer than many of the apps we tried.

But how much does Tiny SEO cost? They offer 4 plans:

This makes Tiny a very reasonably priced app and when combined with the features and easy of use, makes it our favorite SEO app.

2. SEOWILL – Free to $59.99/month

SEOWILL (formerly SEOAnt) is an SEO app that has heavily integrated AI into its offering but we have looked beyond that and looked at what kind of SEO features it offers and viewed the AI tools as an extra on top.

In terms of SEO tools, what does SEOWILL offer?

• SEO Scanner – this scans your site to check for things like missing alt tags and meta descriptions, it also offers a page breakdown to see how well pages are optimized for target keywords
• Structured data – offers you a range of options to add structured data to all types of product pages along with adding things like breadcrumbs
• Broken link checker – scans your site for any broken redirects and also lets you set up manual ones
• Speed and image optimization – optimize your images and pages for better performance (good for SEO and user experience)

They also offer AI blog generation, keyword research and a link-building tool (don’t know how good the links are and would recommend doing your own link building), which are all useful add-ons but with any AI generator, it is always best to edit these before publishing them.

So how much does SEOWILL cost? They offer 3 plans:

You also get access to additional features on the larger plans.

SEOWILL is definitely a feature rich plugin and offers a lot of the SEO features that can be really useful to Shopify stores but if you decide to go for SEOWILL, we recommend not just following the AI blindly and employ SEO best practices on your store.

3. Sherpas: Smart SEO – Free to $29.99/month

The Smart SEO app by Sherpas Design did impress us as it offered a lot of really useful features that are beneficial to your store’s SEO, including:

• Image and Page speed optimization – optimize images and activate instant page with the click of a button
• AI-generated meta-descriptions – use ChatGPT to create custom and unique meta-descriptions based on keywords and tone
• Add structured data to your store – help search engines understand your site’s pages by adding structured data to them

The app is also easy to use and the AI-powered meta-description generator worked really well, one of the things we did like about this app was some of the tools around backlinks as it includes:

• Broken link detection, both internal and external – check for any broken links, both internally and if you are linking to any broken pages
• Backlinks Checker – this is available on the more expensive plans but it shows you a list of all the sites linking to your store.

Another feature allows you to manage your sitemap and choose to no index certain pages if you connect your store to Google Search Console via the app.

We really did like the Sherpas: Smart SEO app and it offers some really good features/tools and is reasonably priced.

4. SEO Manager by Venntov – Free to $59/month

SEO Manager was another app that we felt focused on the important parts of SEO that can actually help your store and some of the features we liked included:

• Schema/Structured Data – you can choose which schema you want enabled and it also integrates with nearly all of the main review apps
• Broken Link Checker & Redirect – the app scans your site for broken links and you can then manually add a redirect, plus you can set up an auto-redirect for any broken links
• Readability Tool – a unique tool that allows you to input content, it could be for your product descriptions or blog posts and it gives you a readability score

But where SEO Managers strength truly lies is in the on-page SEO ability that the app offers and we haven’t tried another app that comes close as it allows you to check the SEO of all of your site’s pages individually and there are many options, including:

• Setting a target keyword for that page – it will check for this keyword in the title and meta description
• Ability to enter/edit the title and meta description
• On-page description reading level – this basically tells you how easy/difficult it is to read the description based on the US grade system
• Image alt tag
• Tests – you can test the page in Google PageSpeed Insights, Mobile Checker and Rich Snippet tool all with the click of a button
• Sitemap management – choose whether the page is included with your sitemap and whether you want the page indexed or not

This app gives you a lot of control over your site’s SEO but to get the most out of the app, you will need to have a good knowledge of SEO and it might be a bit overwhelming/confusing if you are brand new to Shopify SEO.

Which is why it isn’t higher on our list and it also misses out on the AI-powered meta-descriptions, which are very useful and can save you a lot of time.

5. SEOLab – Free

SEOLab is one of the newer SEO apps on the list but offer a full suite of features with AI built-in to help you manage the optimization of your store.

So what features does SEOLab offer?

• Page optimization – a score is provided for each page and you can view the recommendations for each page, which shows things that can be improved
• Speed optimization – options for improving page speed and image optimization
• Search appearance – add structured data to your pages, including setting for local businesses
• LLMs.txt – add this file to your site to increase your chances of discovery and citation by Ai tools

The dashboard has also been well designed, is easy to use and the on-boarding process is very straightforward but how much does SEOLabs cost?

Currently, it is free to use but they will be implementing paid tiers in the near future and we will update this post once they have been announced.

6. Tapita AI SEO Optimizer – Free to $49.99/month

Tapita SEO is a very highly rated app that offers a range of tools for speed and SEO optimization, with a sprinkling of AI to help.

But what features does Tapita offer?

• Site Audit – scan all of your sites pages to see if there are any issues regarding SEO basics
• SEO Booster – a range of tools that include adding structured data, meta title/description optimization and on paid plans, this includes broken link checker and keyword research tool
• Speed Booster – a range of tools that help your site load faster and improve user experience
• LLMs.txt – optimize your site for LLMs such as ChatGPT and Gemini to help your site get discovered and cited by these AI tools

There is a good selection of tools but we did find the on-page audit and optimization suggestions to be quite basic and not as detailed as some of the other apps but the app is easy to use and the AI assistant in the app can be helpful.

But how much does Tapita cost? They offer 4 plans, which are:

The pricing above is if you are on the Shopify Basic plan, if you are on any of the larger plans, you have to add:

• $5/m for the Grow Plan
• $30/m for the Advanced Plan
• $60/m for Shopify Plus

This still makes a reasonably priced option and the app does come with some nice features, we just didn’t feel that the on-page optimization is very basic and there lots of prompts within the app to try and get you to sign up for content or link-building services, which does make it feel like you are being sold to.

7. Ilana’s JSON‑LD for SEO – $399/year

This app is different from all the others on this list as it does 1 thing but it does it really well!

And that thing is adding Schema or structured data to your Shopify store in a really quick and easy way as it is very much set and forget but does add good schema to all of your pages, including:

• Product
• Blog posts
• Homepage

It also includes support for FAQ and How to schema along with all the fields needed for Google Merchant Center and it also works with all the main review apps to help add reviews to your SERP results.

Outside of this, there really isn’t much more to say about the app as it doesn’t offer a large number of features like other apps on this list but the pricing is a bit on the high side at $399 a year.

Conclusion

Choosing an SEO App for Shopify can be daunting as there are many different options and many offer all of these amazing features but you need tools that are going to help your site and we think all the apps we have included will help your site’s SEO.

Overall, Tiny IMG did come out on top in our testing due to it:

• Having a good selection of features
• Having an easy to use interface
• Being reasonably priced

And combining this with a good product review app will give your store an SEO boost.

But one again, an SEO app alone won’t get you to the top of Google! There are many other factors, such as Keyword Research, Content and Backlinks that all play a huge role in the success of your SEO campaign.

Final note – avoid trying to many SEO apps on your live store as many of these insert code into your themes files and this might not be removed when you delete the app, which could cause potential problems in the future.

Paul

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Hi, I'm Paul, the Owner and Founder of EcommerceGold.
I ran my own Ecommerce Business for over 7 years and now help others start their own online retail empires!

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