The 7 Best Shopify Loyalty Apps 2026 (Tried & Tested)
A very popular method for turning one-time customers into returning customers is to create a loyalty program (you obviously need a good product & excellent service as well!).
But Shopify doesn’t offer a loyalty program as a feature as standard but fortunately, there is a great selection of loyalty apps you can choose from but which one is the best?
Well, we’ve gone through and tested all of the popular options to find what we think are the best options for your store.
Best Shopify Loyalty App
BON Loyalty came out on top in our testing due to it:
- Offering a good selection of features
- Having an easy-to-use dashboard
- Being reasonably priced
It feels like an app that will grow with your business as it is designed to be used with stores of all sizes and was the one that we found to be the most intuitive to use.
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| App | Pricing (Monthly) | Rating | |
|---|---|---|---|
| $0 – $129 | 4.7 / 5 | Try App → |
 | $0 – $79 | 4.6 / 5 | Try App → |
 | $0 – $100 | 4.5 / 5 | Try App → |
 | $0 – $229 | 4.4 / 5 | Try App → |
 | $0 – $249 | 4.4 / 5 | Try App → |
 | $0 – $499 | 4.3 / 5 | Try App → |
 | $0 – $499 | 4.1 / 5 | Try App → |
Testing The Apps
Testing out Loyalty apps is a bit challenging as I don’t have numerous active stores running that I can use, so for my testing I looked at:
- The pricing
- The features they offer
- What they are like to use
And rated each one of these out of 5, which then gave me my overall rating for the app and allowed me to produce a list of 7 options, one of which might be perfect for your store.
1. BON Loyalty – Best Overall
Rating:
4.7/5
BON Loyalty – Quick Summary
I think that BON Loyatly is one of the best Loyatly apps available as it is reasonably priced, offers a load of really useful features and is very easy to use.
There is a good reason why it is so popular and highly rated by its customers.
Pricing – 4.7 / 5
| Free | Starter | Basic | Growth | |
|---|---|---|---|---|
| Monthly Cost | $0 | $15 | $29 | $129 |
| Number of Orders | up to 150/m | up to 300/m | up to 500/m | Unlimited |
The pricing for BON Loyalty is really straightforward but you also get additional features that help take your Loyalty program to another level with the higher paid plans.
It is also worth noting that BON isn’t just a Loyalty App, it also includes a Referral program.
Features – 4.8 / 5
BON Loyalty offers a number of different features, with all plans getting:
- Points & Rewards Program – let customers earn points from their orders than can be redeemed on your store
- Money off & Percentage Discounts – set the reward that customers can receive when they earn enough points
- Automated Emails – set up automated emails for points and referrals
- Exclude – exclude certain products or collections from your program
The paid plans also include additional features, these include:
- Dedicated Loyalty Page
- Free Product Rewards – offer free products instead of money off or discounts
- Birthday Rewards – send your customers reward points on their birthday with an email reminder
- Expiration – set expiration dates for rewards and points, with automated email reminders
- Shopify POS Integration (Basic & Growth) – if you use Shopify POS, you can let customers earn points from in-person sales
- Limited Time Offers (Basic & Growth) – offer points promotions for limited times
- VIP & B2B Tier Programs (Growth) – offer exclusive rewards to VIP or B2B customers
There are also a bunch of other features that can help you increase conversion and customer retention rates for your store.
Ease of Use – 4.5 / 5
2. Essent Loyalty Program Rewards – Best Free Plan
Rating:
4.6/5
Essent Loyalty – Quick Summary
I really liked the Essential Loyalty app, especially the features that are available on the free plan, many of which are premium options on other apps.
The app is easy to use but the lack of links to documentation or help guides was a bit of a negative.
Pricing 4.7 / 5
| Free | Starter | Essential | Growth | |
|---|---|---|---|---|
| Monthly Cost | $0 | $10 | $24 | $79 |
| Number of Orders | 250/m | 500/m | 1,500/m | Unlimited |
Pricing wise, the Essential Loyalty app is one of the most competitive out there, with the Growth plan offering unlimited orders for $79/m, which is less than many of its competitors.
They also offer a 14-day free trial for all of the paid plans, which is ideal if you want to test out one of the paid for features.
Features – 4.7 / 5
All of the plans include these core features:
- Advanced loyalty point program – provides a flexible points‑earning and redemption system to drive repeat purchases
- VIP tiers – enables tier‑based perks to reward high‑value customers
- Referral program – lets customers refer friends and earn discounts or rewards
- Product, cart, popup & account placements – displays loyalty components across key storefront locations to increase engagement
The paid plans include some really nice additional features, including:
- Dedicated loyalty landing page — Creates a standalone page where customers can track points, rewards, and VIP status.
- Full customization + Shopify Flow integration — Adds deeper design control and automation capabilities for loyalty workflows.
- Customer orders & profile loyalty status (Essential & Growth) – shows loyalty information directly in customer account pages for better transparency
- Points in product cards (Essential & Growth) – displays available points or earning potential directly on product listings to boost conversion
- Full access to all loyalty features (Growth) – unlocks every loyalty capability, including advanced rules and configurations
Essential Loyalty offers a really good selection of features, especially on the free plan as many of these a premium features on the apps.
Ease of Use – 4.5 / 5
3. Appstle Loyalty Program
Rating:
4.5/5
Appstle Loyalty Program – Quick Summary
Appstle Loyalty is a really good app that offers a really good selection of features for building both a loyalty and referral program.
The app is really easy to use and well-designed and I do like the built-in tutorial section to help you get up and running with the app.
Pricing – 4.6 / 5
| Free | Starter | Business | Business Premium | |
|---|---|---|---|---|
| Monthly Cost | $0 | $10 | $30 | $100 |
| Number of Orders | up to 250/m | up to 500/m | up to 2,000/m | up to 5,000/m ($0.05 per extra order) |
Really straightforward pricing for the Appstle Loyalty app, with no hidden fees.
They also offer a 14-day free trial on all of the paid plans, which is ideal if you want to try out some of the paid for features.
Features – 4.5 / 5
All plans include:
- Points program with earning & reward rules – provides a flexible points‑earning and redemption system to drive repeat purchases
- Loyalty pages + store credits – gives customers a dedicated place to view points, rewards, and store credit balances
- Referral program + rewards – enables customer referrals with reward incentives to boost organic acquisition
- Emails at critical loyalty milestones – sends automated loyalty notifications to keep customers engaged
The paid plans include a range of additional features, such as:
- Advanced loyalty program branding – unlocks deeper design customization for a fully branded loyalty experience
- Loyalty nudges (on‑site pop‑ups) – adds proactive prompts that remind customers of points and rewards
- VIP program for shopper loyalty (Business+) – introduces tiered loyalty levels with exclusive perks for high‑value customers
- Custom points expiration settings (Business+) – adds expiry rules to encourage timely redemption and repeat purchases
- Points redemption for free products (Business+) – allows customers to redeem points for physical products, increasing perceived value
- Shopify Flows integration (Business Premium) – Adds automation capabilities for loyalty workflows across the store
Appstle Loyalty comes with some really good features and the ones listed above are just a handful of the ones that are available.
Ease of Use – 4.6 / 5
4. Smile: Loyalty Program Rewards
Rating:
4.4/5
Smile: Loyalty Program – Quick Summary
Not the cheapest option out there but the features on the higher-tier plans do allow you to create a very complete loyalty program.
The app is also really easy to use.
Pricing – 4.1 / 5
| Free | Essential | Standard | Growth | |
|---|---|---|---|---|
| Monthly Cost | $0 | $15 | $79 | $199 |
| Number of Orders | 200/m | 500/m | 1,000/m | 2,500/m ($20 per 100 additional orders) |
Smile.io is one the more expensive side, especially for larger stores as the price jumps between plans is quite big, especially when compared to some of the other apps on this list.
Features 4.5 / 5
All of the Smile plans include these core features:
- Points, rewards & referrals – provides the foundational loyalty toolkit with points earning, redeeming, and referral rewards to drive repeat purchases and customer acquisition
- Multiple ways to earn & redeem – a wide variety (15+) of earning actions and redemption options to increase engagement
- Discounts & free shipping rewards – allows customers to redeem points for discounts or free shipping, boosting conversion
- Full branding customization – lets you fully customize the loyalty experience to match your brand identity
The paid plans add a range of additional features, including:
- Dedicated loyalty page – creates a standalone loyalty destination where customers can view points, rewards, and activity
- Bonus events (Standard & Growth) – enables promotional multipliers that drive bursts of engagement and higher order frequency
- Subscription & gift card rewards (Standard & Growth) – allows rewarding customers for subscription purchases or gift card activity, expanding loyalty coverage
- Loyalty Hub (Growth) – provides a fully integrated loyalty experience for members inside their customer accounts, centralizing rewards access
- VIP tiers & points expiry (Growth) – introduces tiered loyalty levels and expiry rules to incentivize long‑term engagement and timely redemption
The paid features really do expand the scope of what you can offer from your programs, with some of the features available with Smile, not available with other apps.
Ease of Use – 4.6 / 5
5. CWILL: Loyalty Program Rewards
Rating:
4.4/5
CWILL: Loyalty Program – Quick Summary
CWILL Loyalty offers a solid app that includes a loyalty and referral program.
The app is easy to use and offers a good selection of features without being too expensive and could be a great option, especially if you are already using other CWILL apps.
Pricing – 4.3 / 5
| Free | Starter | Growth | |
|---|---|---|---|
| Monthly Cost | $0 | $19 – $29 | $69 – $229 |
| Number of Orders | 50/m | • 200/m ($19) • 500/m ($29) | • 500/m ($69) • 1,000/m ($99) • 2,000/m ($169) • 3,000/m ($229) |
You can also purchase additional orders for $20 per 100 on the Starter Plan or $15 per 100 on the Growth Plan.
Pricing wise, CWILL isn’t too badly priced and while it might no be immediately obvious from the Shopify App Store page, the allocations are very straightforward but along with the number of orders every month, you also get additional features on the higher-priced plans.
Features – 4.4 / 5
On all plans you get:
- Points program – enables customers to earn and redeem points to encourage repeat purchases
- Referrals program – rewards customers for referring friends and family to your store
- Limited‑time offers – allows short‑term promotional campaigns to boost engagement and conversions
- Custom CSS – provides basic customization flexibility for styling loyalty components
The paid plans include a lot of extra features, including:
- Pop‑up & Email Theme Customization – adds branded pop‑ups and customizable email styles to improve on‑site engagement
- Product & Shipping Rewards – lets you offer rewards tied to specific products or shipping perks to increase purchase motivation
- VIP Program (Growth) – introduces tiered loyalty levels that reward high‑value customers with exclusive perks
- Points & Rewards Expiration (Growth) – adds expiry rules to encourage timely redemption and repeat purchases
CWILL offers a solid selection of features that will allow you to start and run successful loyalty and referral programs.
Ease of Use – 4.4 / 5
6. Joy Loyalty Program & Rewards
Rating:
4.3/5
Joy Loyalty – Quick Summary
Joy definitely offers a lot of features but you will pay for the privilege as it is one of the more expensive apps in this cateogry, with a lot of really good features locked into the more expensive plans.
Could be a really good option for larger stores who have a bigger budget.
Pricing – 4.1 / 5
| Free | Essential | Advanced | Ultimate | |
|---|---|---|---|---|
| Monthly Cost | $0 | $29 | $129 | $499 |
| Number of Orders | 250/m | 500/m ($15 for each additional 100 orders) | 2,000/m ($10 for each additional 100 orders) | 7,000/m ($5 for each additional 100 orders) |
Joy is definitely on the more expensive side, with many of the other apps on this list offering much larger quotas and/or including more premium features as part of their free or lower-priced paid plans.
Features – 4.5 / 5
All plans include:
- Flexible points & rewards program – provides a customizable points‑earning and redemption system to drive repeat purchases
- Referral program with fraud prevention – enables customer referrals with built‑in fraud controls to ensure program integrity
- Unified loyalty widget – offers a single on‑site widget where customers can view points, rewards, and actions
- On‑brand loyalty design – allows merchants to customize loyalty UI to match their brand identity
On the paid plans, you get a lot more features, including:
- Points for social engagement – lets customers earn points for actions like social media interactions to boost brand visibility
- Dedicated loyalty page – creates a standalone loyalty destination where customers can track points, tiers, and rewards
- VIP tiers + B2B/Wholesale tiers (Advanced & Ultimate) – introduces tiered loyalty levels for both retail and wholesale customers
- Bonus point campaigns (Advanced & Ultimate) – allows promotional multipliers to drive bursts of engagement and higher order frequency
- Dynamic point expiration rules (Ultimate) – provides advanced expiry logic to encourage timely redemption and repeat purchases
There are a lot more features than I have mentioned here but many of them are only available on the Advanced & Ultimate plans, so while feature-rich, you will have to pay to get the most out of your programs.
Ease of Use – 4.3 / 5
7. Rivo: Loyalty Program
Rating:
4.1/5
Rivo: Loyalty Program – Quick Summary
Rivo comes with a good set of features and a really easy to use dashboard but there is a big but…
And that is the price, it is one of the more expensive loyalty app options you can choose from but it might be ideal for your store.
Pricing – 4.0 / 5
| Free | Essential | Scale | Plus | |
|---|---|---|---|---|
| Monthly Cost | $0 | $15 | $49 | $499 |
| Number of Orders | 200/m | 500/m | 500/m | 2,500/m |
Rivo is definitely on the more expensive side, with pretty expensive plans and quite small quotas for the number of orders.
It may look like a big jump between the last two plans but the Scale plan pricing does scale depending on your order volume.
Features – 4.3 / 5
With all of the Rivo plans, you get:
- Loyalty Points Program – lets customers earn and redeem points to encourage repeat purchases
- Ways to earn and redeem – provides multiple earning actions and redemption options to drive engagement
- Branding + Automated Email Campaigns – includes basic branding controls and automated emails to keep customers informed
The paid plans offer a range of additional features, including:
- Dedicated loyalty & referral page – creates a standalone page for customers to view points, rewards, and referral options
- On-site prompts + advanced ways to earn – adds dynamic prompts and expanded earning rules to increase program visibility and engagement
- VIP tiers (Scale & Plus) – enables tiered loyalty levels that reward high‑value customers with exclusive perks
- Points expiry & bonus campaigns (Scale & Plus) – adds advanced retention tools like expiring points and promotional bonus events to drive timely engagement
The features are good but I don’t see anything that really stands out over the other plans to justify the price of the app.
Ease of Use – 4.2 / 5
Conclusion
As you can see from this list, pretty much all the apps offer the same features and are a combination of a loyalty and referral app, with not much separating them.
For me, BON Loyalty did come out on top due to it:
- Having a good selection of features
- Having an easy-to-use dashboard
- Being reasonably priced
The offerings from Elements, Appstle and Smile are all solid options and might be the perfect option for your store but BON just edges it for me.
Hi, I'm Paul, the Owner and Founder of EcommerceGold.
I ran my own Ecommerce Business for over 7 years and now help others start their own online retail empires!
